Kyle Pfister, founder of Ninjas for Health, a startup based in Milwaukee that consults for public health agencies, got local musicians talking — and singing — about the law by giving them an artistic task: write a song about the benefits of getting health insurance. (March 15, 2014)

"We need everyone's skills to make public health work." said Kyle Pfister, founder of Ninjas for Health, a sponsor of the event. "When our technology savvy neighbors join forces with health advocates, innovation makes our community a healthier place to live."              (September 9, 2013)


Pfister’s the pied piper of prevention. A traveling lab of ideas, he treks all over the country training health experts on storytelling, communications and tech tools to promote healthy lifestyles and prevent obesity and tobacco use. “We help public health agencies stay on top of modern trends and embrace innovation,” he says. A man on a mission, Pfister’s determined to “network the next generation of public health revolutionaries.” (November 2013)

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"Vote (Mostly) Online developers Kyle Pfister and Michael Fenchel peruse the website they launched, which is aimed at encouraging young people to vote." (September 4, 2013)


"People doing public health used to be the local public health department," said Pfister, who worked for the state of Wisconsin and the University of Wisconsin-Madison in the public health area before forming Ninjas for Health. Now public health efforts are just as likely to be led by young, innovative professionals doing things like opening a healthy restaurant or promoting bicycling, he said. (August 19, 2013)

“When we struggle with politics and other challenges, we turn to our storytellers,” Pfister said. “We’re turning to our artists and saying, ‘Help us share this message.’ ” (November 2, 2013)



Kyle Pfister, the co-founder of the public health consulting firm Ninjas for Health, helped coordinate the project. Pfister said the fear of not having insurance coverage is real for many Wisconsin residents and that it's stifling creativity in the state. (January 3, 2013)



“We know that small businesses and insurance companies are early to the game of investing in wellness. They see the cost savings,” Pfister said. “We have the same goal, to build a community where it is easy to be healthy.” (August 27, 2013)


"Public health efforts have increased the quality and length of our lives by 25 years in the last decade.” said Kyle Pfister, founder of Ninjas for Health, “New technologies are innovating and accelerating the next generation of health improvements. We’re excited to be a part of that transformation.” (August 20, 2013)

"Americans throw away $165 Billion worth of food per year while 1 in 7 of its citizens are still food insecure. The Milwaukee Dumpster Dinner hosted by local health startup, Ninjas for Health in the restaurant district of Walkers Point." (August 15, 2014)

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“The Internet is changing the way we communicate,” says co-founder Kyle Pfister. “Vote (Mostly) Online has the potential to engage thousands of new voters and spark conversations about how innovation can create better government,” Pfister said. (September 3, 2014)